Page 11 - norgine-annual-report-2016
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Priority 1:     MACROGOL 3350, SODIUM BICARBONATE,
                 SODIUM CHLORIDE, POTASSIUM CHLORIDE
 Achieve double digit growth  MOVICOL  maintained its leading position in Europe, generating more
                     ®
            than €159 million in sales, despite generic competition (2015: €159
            million). Although MOVICOL  was launched 20 years ago it continues
                                   ®
            to be the market leader in Europe in its class. Norgine remains focused
            on providing a product that is trusted by patients and prescribers.

            Norgine launched a new MOVICOL  formulation, MOVICOL  Ready to
                                         ®
                                                            ®
 Growing Norgine’s core products – MOVICOL , MOVIPREP  and   Take (macrogol 3350, sodium hydrogen carbonate, sodium carbonate,
 ®
 ®
 XIFAXAN , and raising the profile and reach of its other products is   potassium chloride) that offers patients a discrete and convenient way
 ®
                                      ®
 central to delivering on Norgine’s goal to achieve double digit growth.   to take their laxative. MOVICOL Ready to Take is a ready mixed,
 While total sales growth, net of divestments, was short of the long   pocket size dose that can be easily incorporated into daily life. The   Norgine progressed with the launch of
                                                                                        ®
 term target of sustained double digit growth, the progress made with   product was launched in Germany and the UK.   ENDOCUFF VISION  to ensure its availability
 Norgine’s newer products sets the stage for attaining this objective   in all of Norgine’s markets – Australia and
                                                                        New Zealand, Austria, Belgium, Finland,
 in 2020.
                                                                        France, Denmark, Germany, Italy, Ireland,
                                                                        Netherlands, New Zealand, Norway, Portugal,
                                                 ®
 Product Sales (€million)  Norgine’s second largest product, MOVIPREP  generated sales   Spain, Sweden, Switzerland and the UK.
            in 2016 of €53.5 million, a 5% growth over 2015 (€51 million).
 Growth
 Product  Indication  2015  2016                                        The use of improved visualisation techniques
                      ®
 in 2016    MOVIPREP  is currently available in Europe and Australia through
                                                                                                           ®
            Norgine’s own infrastructure and in the US, India, Japan, Russia   using devices such as ENDOCUFF VISION
 Maximise the   MOVICOL ®  Constipation  159  159  0%                   is fundamental to help improve colorectal
 growth of our   and Canada via partners.
 core products  MOVIPREP ®  Bowel preparation  51  54  5%               cancer detection as it enables better detection
                                                                        of adenomas and polyps that ultimately
 Travellers diarrhoea                                                   will improve patients’ outcomes and save
 XIFAXAN ®  and hepatic   34  41  21%
 encephalopathy                                                         healthcare systems resources.
            XIFAXAN  continued to be the key growth driver, with sales of
                    ®
                                                                        ENDOCUFF VISION  is a single-use
                                                                                        ®
            €41.3 million in 2016, an increase of 21% (2015: €34 million).
 On a like-for-like basis at constant                                   endoscopic overtube which fits onto the
                                                                        distal end of an endoscope.
                    ®
 exchange rates, underlying revenue   XIFAXAN  550  is now reimbursed in most Norgine territories. In 2016,
 growth was 6.8%.  it was granted reimbursement status by the Ministry of Health in the
                                                                        In 2015, Norgine acquired 70% of Arc
            Netherlands, Ministry van Volksgezondheid, Welzijn en Sport, when
                                                                        Medical Design Ltd, the developer of
            added to lactulose, for prophylaxis of the 3rd and following episodes
                                                                        ENDOCUFF VISION .
                                                                                        ®
            of overt hepatic encephalopathy in patients ≥ 18 years.
            Recent data, the IMPRESS study, further demonstrated the value
            that XIFAXAN 550mg can bring to patients suffering from hepatic
                       ®
            encephalopathy and to healthcare systems overall. The study showed
            that XIFAXAN  550mg reduces the recurrence of episodes of hepatic
                       ®
            encephalopathy, therefore decreasing the number of hospitalisations
            for patients. This in turn means lower costs for hospital admissions
            and bed occupancy.






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